Factors Motivating Hospital CEOs to Commit to Ethical Integration in Their Institutions: A Quantitative Analysis

Bioethics has been the leading area of ethical focus and concern in the hospital industry. This focus on clinical operations and performance dominates the field of health care ethics. Much less attention has been paid to administrative ethics dealing with management concerns and overall organizational culture. This study examines what forces, both internal and external, cause hospital chief executive officers to pursue ethical integration within their organizations. In studying a range of factors, two issues prove to be the major motivators in this regard. These factors of market environment and patient satisfaction have strong economic overtones.